CitySprint commissioned me to develop a responsive website for their new Group website, initially we discussed the core requirements for the project and developed some basic wireframes. CitySprint then went about producing their own unique design. Time was spent discussing the build at each point during the design stage allowing me to offer input on how we might realise the design, and include the functionality they required from the content management aspect.
Our aim was to produce a site that is bold and attention grabbing, the homepage drives users to other areas of the site, we added with some lovely scroll based animation drawing attention to key elements on page.
During the build stage we opted to structure the site (and pages) in such a manner that we used Building Blocks. Each element you see on any page is in fact an abstracted element that can be used for multiple purposes – so instead of very specific single use templates the building blocks allow us to assemble the pages from the content we have to hand – the benefit being that if (down the line) more content becomes available it is simply added to each page, or each page is re-arranged or reset using the content available. What this means is the the site can grow without the need for ongoing development – new pages and sections can be created without my input.
CitySprint really latched onto this idea and what began as a simple, and small, website with a handful of pages soon grew into the site you see now. As with so many projects I produce the client handled the content entry part – although in some cases I helped out on this front as I couldn’t help myself due to the job of adding content being so simple.
What makes this project interesting is that it formed the basis for the new Transworld Couriers website in which we used this site as a starting point – so do check out the Transworld Couriers project so you can compare what visually looks like two entirely different websites – but is in fact the same base site framework but customised for the two different brands.
If you’re in need of a new website, or an agency searching for a freelance digital resource, please get in touch. I’d love to discuss working with you and bring your ideas into reality.